ARM Alternative Investments, part of the ARM Group, runs private credit and trade finance strategies for institutional and qualified investors: the ARM Africa Trade Finance Fund and the ARM Private Debt Fund.
The audience is boards, treasurers and allocators who judge a manager by its governance before they read a single return. The website had to carry that weight. BeeTcore designed the interface and built the platform end to end.
Alternative investments sit behind layers of due diligence. Investors arrive wanting three things fast: what the strategies are, who runs them, and how risk is governed.
The site had to answer all three without reading like a brochure, hold regulatory-grade content such as risk disclosures and fund documents, and still feel like a modern financial brand rather than a compliance archive.
Structure first. Two fund pages built on one pattern, so an allocator who reads one knows how to read the other. Governance and risk given the same prominence as the funds themselves, because for this audience it is a selling point. Typography and spacing tuned for long-form reading on desktop, where most of this traffic sits.
Built on a custom layout, not a theme. An insights section for the team’s market perspectives, structured so each article carries the same authority as the fund pages. Performance, technical SEO and security built in from the start, not added after launch.
A site that leads with discipline. Clear paths to each fund, a governance section that does the persuading, and an insights hub that keeps the firm visible between fund cycles. Every page holds to one grid and one voice, which is what an institutional reader expects.
Nine pages, designed and built in two weeks, live before Christmas when the client needed it. The site now carries both funds, the governance story and the insights programme on one platform that the ARM team can extend without coming back for a rebuild.
At BeeTcore we design, build and grow websites, platforms and digital products that keep working long after launch. Over a decade in, 550+ projects delivered.
BeeTcore Solutions
