Our Solution
Our Solution
We crafted a standards-driven UI/UX design for Girls in Tourism, grounded in best practices and their brand palette:
- User-Centered Research & Wireframes: Conducted persona workshops and mapped user journeys to inform low-fi wireframes—ensuring each screen solves a real user need.
- Consistent Visual System: Translated their logo and color scheme into a cohesive design system with clear typography, button styles, and form elements—guaranteeing visual harmony across pages.
- Responsive & Accessible Layouts: Built modular, mobile-first layouts that adapt seamlessly to all devices and meet WCAG 2.1 AA accessibility standards (contrast ratios, keyboard navigation).
- Intuitive Navigation & CTAs: Employed familiar menu patterns and prominent call-to-action buttons to guide mentees to apply, mentors to sign up, and visitors to explore resources in two clicks or fewer.
- Interactive Prototypes & Iteration: Delivered clickable prototypes in Figma for stakeholder review, iterating based on feedback to refine flows before handoff to development.
This functional, user-focused UI/UX empowers Girls in Tourism to deliver clear, accessible pathways to mentorship, training, and career resources—driving engagement and impact.
